Leverage Student-Athletes as Influencers with Doug Formby
Doug Formby serves as the General Manager of Toyota Marin. Before he started on the automotive path, Doug was a swimmer at UC Santa Barbara. Recently, the U.S. Supreme Court delivered a ruling that will forever change how businesses can leverage student-athletes as influencers. Under the ruling, student-athletes may receive "unlimited educational-related benefits." Tune into episode #182 to learn more about student-athlete life and car business life.
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Wisco Weekly is a business podcast, and is part of the 'Not Your Father's Economy' podcast channel on Apple Podcasts. Host, Dennis Wisco, helps navigate this post-COVID economy through the lens of a Libertarian and Data Science Enthusiast.
Wisco Weekly is proudly supported by automotiveMastermind. Visit automotivemastermind.com to learn more about predictive analytics and marketing automation.
Brought to you by Dennis Wisco of Wisco Weekly